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Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.
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Social Media Content Creation

Each month we make posts, captions, hashtags, and pictures built for each social app so people like and share them. Like a friend who always posts stuff so fun your whole group can't help commenting.

Starting at
$3,497/mo
Nationwide
U.S. coverage + 5 countries
5.0★
112+ reviews
29
Years in business
600+
Sites built & hosted
A+
BBB accredited

The Challenge

Flint companies post identical content across all platforms without optimizing for each algorithm, resulting in low engagement and wasted social media effort.

Our Solution

AppWT creates platform-specific content optimized for each algorithm and audience. Your social presence grows through content designed for engagement on each platform.

About Our Social Media Content Creation Services

Social content must match platform algorithms and audience expectations. AppWT creates content optimized for Facebook, Instagram, LinkedIn, Twitter, TikTok, and Pinterest. We write captions that encourage interaction, select hashtags that increase discoverability, and create visual content that stops scrolling. Platform-specific approaches include LinkedIn thought leadership, Instagram storytelling, Twitter commentary, and TikTok trends. Content calendars maintain consistent posting while allowing flexibility for trending topics and timely responses. We repurpose content across platforms while adapting messaging and format for each audience. Southfield businesses build engaged followings through consistent, quality content that algorithms promote and audiences share.

What's Included

✓ Assets produced per platform, not one image reused
✓ Captions written to the truncation point
✓ Alt text on images and captions on video
✓ Hashtag sets tailored per platform
✓ Monthly batch delivered ahead of scheduling
✓ Brand voice held consistent across every post

Technical Details

Social media content creation operates within platform-specific algorithmic environments, requiring copywriters to optimize for engagement signals (reactions, comments, shares, saves) that determine organic reach distribution. The discipline demands platform-native fluency, understanding of format specifications, character limitations, hashtag strategy, and trend integration methodologies across disparate social ecosystems. 2024-2025 pricing demonstrates significant range based on service scope and production volume. Per-post rates span $1-$15 for basic templated content to $50-$150 for premium strategic content with custom creative direction. Monthly retainer packages for social media content (copy only, excluding community management) range from $500-$2,500 for 15-60 posts monthly across 2-4 platforms. Comprehensive social media management (strategy, content, community management, analytics) averages $2,107/month according to 2024 industry surveys, with agency pricing ranging $1,500-$7,000+ monthly. Platform-specific content requirements influence pricing complexity: LinkedIn content commands premium rates ($15-$50/post) due to B2B audience targeting and professional thought leadership positioning requirements. TikTok/Reels script writing ($25-$100/script) requires trend awareness and entertainment-value optimization. Carousel post creation ($30-$75) involves multi-slide narrative development. Twitter/X thread composition ($25-$75) demands serialized storytelling within character constraints. Advanced social media content programs incorporate: content pillar framework development, audience persona mapping, hashtag research and strategy, optimal posting schedule analysis, content performance tracking, and iterative optimization based on engagement analytics. Influencer collaboration content (scripted sponsored posts, brand integration guidelines) represents a premium service tier at $100-$500+ per collaboration brief.
Industry Insight

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Service Area

Social Media Content Creation Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 29+ years from one home base, now serving clients nationwide across the United States and in five more countries.

Livonia Home Base

A monthly batch, delivered before it is needed. Produced in Livonia and handed over ahead of the schedule so posting never waits on production.

Wayne County Corridor

Captions written to the truncation point. Copy for Westland, Garden City, Plymouth, Canton and Dearborn accounts makes its point before the more link cuts it off.

Oakland County

Native per platform, not cross-posted. Farmington Hills, Novi, Southfield, Birmingham and Troy accounts get assets built for each destination's own format.

Beyond Metro Detroit

Captions on video, always. Flint, Ann Arbor, Lansing, Grand Rapids and 21-state clients get them because most feed video is watched with the sound off.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our social media content creation services.

Each month we make posts, captions, hashtags, and pictures built for each social app so people like and share them. Like a friend who always posts stuff so fun your whole group can't help commenting.

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Ready to Get Started?

Let's discuss how our Social Media Content Creation services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.